SEOUL - Cars made in Asian countries now should not be underestimated, besides having a charming model, quality is now no doubt. Evidence, Kia Motors Corporation announced to have achieved sales of up to 10 million units of vehicles.
The car has now spread all over the world. To-10 million units sent is an Optima sedan berkelir pearl snow white are being prepared for shipment to the U.S. market from their factory in Pyeongtaek Port, 80 kilometers southwest of Seoul.
Kia car exports was first performed in 1975, when a small number of species Kia pickup, Brisa, was sent to Qatar. Since then, Kia has increased considerably, especially in recent years by introducing a new generation of models including the Picanto, Rio, Sorento, Sportage and Optima.
Five million units of the first vehicles delivered until March 2005. Kia Motors may take up to 30 years to reach that number. But incredibly, the next 5 million units sold out in 6 years.
This achievement, according to Kia, it can be achieved thanks to the focused management strategy resulted in a rapid improvement in product design and quality as well as major improvements in global marketing and dealer network strengthening activities.
"Achievement of this day is not likely to happen without our loyal customers and hard work of Kia employees worldwide. Kia Motors promised to dedicate themselves in the sustainable development of global economy and local communities in which we serve, "said Vice Chairman & CEO of Kia Motors, Hyoung-Keun Lee.
Since the first export, the cumulative figure has reached 4.27 million units in North America, 2.45 million in Europe, and 880 thousand in the Asia and Pacific region. Of the 10 million figure Kia Motors says the biggest market in North America.
To play segmented A, the Kia Picanto has sent the largest number with 764,453 units, followed by B-segment car Rio and Sorento, with each of the 747,554 units and 656,446 units.
source: autos.okezone.com
